OpenAI has officially launched ChatGPT Ads across Southeast Asia and Taiwan, opening up ad placements on its Free and Go subscription plans through its self-service Ads Manager and major media agency partners.

Mastercard and Danske Bank have successfully processed Denmark's first payment made entirely by an AI agent using Mastercard Agent Pay and Payment Passkeys to book a coffee tasting experience on Priceless.com on a consumer's behalf.

Shopify and Meta have partnered to integrate agentic checkout via Shop Pay into Meta's personal AI assistant, Muse, allowing it to complete purchases on users' behalf across Shopify's entire network of merchant stores.

Co-op has partnered with eStoreBrands to launch "Co-op Catalyst," a supplier analytics platform that gives consumer goods brands direct visibility into product performance, search rankings, and stock availability across its quick commerce operations.

Instacart and Gopuff announced a partnership that brings Gopuff's fast micro-fulfillment inventory to the Instacart Marketplace, while powering advertising on Gopuff's digital storefront using Instacart's Carrot Ads technology.

GoCardless has successfully processed the UK's first agentic account-to-account payment, executing an end-to-end AI conversational transaction that sets up a Direct Debit mandate for the anti-poverty charity Trussell under the supervision of the FCA's AI Live Testing program.

Tencent Cloud and Malaysian fintech Boost signed an MoU to collaborate on cloud infrastructure, AI solutions, and super-app development to consolidate Boost’s financial services across Malaysia and Indonesia.

Boots UK is launching a pilot on TikTok Shop in partnership with THG Commerce, offering a curated selection of No7 skincare and beauty products to expand its social commerce strategy and reach new audiences through content-driven discovery.